Tag: Helvetica

From the Archives no. 26—Helvetica and Univers addendum

Indra Kupferschmid was in New York today and we had lunch. She provided me with a document that indicates that the idea for renaming Neue Haas Grotesk as Helvetica did not originate with Walter Cunz as the Mergenthaler Linotype advertisment states but with Heinz Eul, a sales manager at D. Stempel AG. (Eul gave the document to Erik Spiekermann who kindly provided a scan of it to Indra.) The story is told in Helvetica Forever: The Story of a Typeface …
Continue reading

From the Archives no. 26—Helvetica and Univers

During a visit to the Herb Lubalin Study Center at Cooper Union I flipped through some early issues of U&lc. In the first issue (vol. 1, no. 1 1974) I came across a three-page advertisement from Mergenthaler Linotype (labeled an article by them) in which the first page (p. 43) was devoted to an announcement of two new weights of Helvetica. Entitled “Everything you ever wanted to know about Helvetica—but were afraid to ask” (a nod to the popular book Everything …
Continue reading